A landmark in the Spanish capital, Barceló Torre de Madrid Hotel fuses the old with the new through a complete redesign by designer Jaime Hayon. Built in 1957, the Barceló Torre de Madrid Hotel is an architectural highlight of Spain’s bustling capital. For the redesign of this iconic building, Spanish designer Jaime Hayon set out to take visitors on a journey through the country’s long and fascinating history. Roman, Arabic, Moorish and Spanish elements come together under one roof to reflect the cultural melting pot that is Spain. Hayon also commissioned art from multimedia artists Nienke Klunder and Wiglius de Bie of KlunderBie for the project. The result is a fresh and dynamic hotel in the heart of Madrid.